Gifts that mean something

Where is my jewelry from?

Guldviva was born in Åland in 1989, and has always been manufactured here. For us, it has been important to have full control over the entire manufacturing process, where jewelry production and sales go hand in hand. This way we can ensure the highest quality and a personalized service. You always know where your jewelry comes from - here in Åland.

Åland, my home and source of inspiration

Guldviva's founder, head goldsmith and designer, Maria Karlström is the soul behind the jewelry. For her, Åland is more than her history and home, it is her greatest source of inspiration.

- For me, Åland has always been my great security. This is where I can breathe the peace, live and create. I have always made jewelry based on my love for Åland, my home. Our nature here is so beautiful, and I have always seen jewelry all around me. That's why it's also been important to me that the entire production takes place here, because this is where all the creation takes place - from thought to jewelry. Then I can also ensure that our quality is maintained and permeates the entire craft.

Maria still masters the entire process - from raw metal to finished jewelry - in her own workshop. Her philosophy is based on combining traditional techniques with a personal story. New methods are important, but it is the classic craftsmanship that makes it possible to create jewelry that both works in practice and stands out from the crowd.

The Goldsmith of the Year 2025 award is far from Maria's first success. She has previously won the Most Beautiful Ring of the Year competition (2022 and 2024), been awarded Åland's 75th anniversary medal and named Most Positive Ålander of the Year (2008).