

Blomman™ comes to life
The first Blomman™ bloomed at Guldviva in 1992 and has continued to blossom every year since, summer, autumn, winter, and spring. It is a symbol of what is simple and self-evident. With its five hand-forged curves, it forms a shape that so many love.


BLOMMAN™ Duo necklace
5.0 / 5.0
(1) 1 total reviews

BLOMMAN™ Duo hook earrings


BLOMMAN™ exclusive collier
5.0 / 5.0
(1) 1 total reviews


BLOMMAN™ stud earrings
5.0 / 5.0
(6) 6 total reviews


BLOMMAN™ 18K 1.5 necklace
5.0 / 5.0
(2) 2 total reviews


BLOMMAN™ 18K 2.0 necklace


BLOMMAN™ 18K stud earrings
5.0 / 5.0
(1) 1 total reviews


BLOMMAN™ Duo 18K bracelet


BLOMMAN™ necklace
5.0 / 5.0
(15) 15 total reviews


BLOMMAN™ pin brooch


BLOMMAN™ L necklace
5.0 / 5.0
(12) 12 total reviews


BLOMMAN™ scarf
5.0 / 5.0
(1) 1 total reviews

"Ålandsblomman"
Colloquially, it’s called the Åland flower, and many associate it with the cowslip, Åland’s provincial flower.
For us, BLOMMAN™ is so important that we chose to trademark it. That’s why it always has a little TM at the end.
Our customers say
Stories about BLOMMAN™
BLOMMAN™ has, for many, become something of a symbol of Åland—something that characterizes our small and beautiful island. For some, a symbol of friendship, and for others, a conversation starter for new acquaintances. And for a few, even a tattoo.
Here we have gathered some of our lovely customers’ stories about their relationship with BLOMMAN™, and why this piece of jewelry is so close to their hearts!

For me, BLOMMAN™ is a symbol of courage
I was born at the same time as Blomman, and we formed a special bond when I moved to Åland. I wear my jewelry wherever I go and feel secure knowing that Blomman is always with me, as a part of me.
For me, Guldviva's Blomman also represents courage. I dared to leave one life to move to another. Through life's winding path, I know that Blomman is always there, supporting me in my decisions, giving me the courage to bloom.
A Blomman piece of jewelry is also a perfect gift to give at all of life's different stages and occasions. I love giving my loved ones their own Blomman, so they can feel secure in daring to blossom.
Anna Ingman, Jomala

A link to family on the other side of the world
I have lived on Åland since 1992, but I am originally from Denham in New South Wales, Australia. On Åland I discovered Guldviva’s BLOMMAN, which I have since given as a gift to all the women in my family. My mother and sister, sister‑in‑law, niece and my sister’s daughter‑in‑law.
When they have visited me, of course we have stopped by the Guldviva shop. And then they have bought the large BLOMMAN to wear together with the small one.
For me, BLOMMAN is a symbol of Åland, but also of my family on the other side of the world.
Tracey Nyholm, Åland

A reminder of friendship and history
In 1941, during the Winter War, I came to Sweden as a war child. I was only 5 years old but was lucky enough to quickly find a friend. Margaretha became my best friend and playmate. The fact that we spoke different languages did not stand in the way of our friendship. We played, laughed, and shared dreams. Unfortunately, we were separated when I was sent back to Finland. But nothing could take away the special memories we created together – like when every spring we picked big yellow bouquets of cowslips for our mothers.
65 years later I found Margaretha after a bit of detective work. We got back in touch and she came to Åland in the spring when the cowslips were in full bloom. Later, when I visited her in Sweden, I brought the BLOMMAN™ piece from Guldviva. The best gift I have ever given a dear friend. A beautiful reminder of our friendship and shared history.
Sirkka-Lisa Westergård, Kvarnbo, Åland
Jewelry that often starts a conversation
I have lived in the Netherlands for a long time but also many years in Skåne, and BLOMMAN™ is what connects me with Ålanders and Finland-Swedes. It is a beautiful piece of jewelry that I wear with pride and that often leads to contact and conversation.
Annette Strömbäck, Netherlands
The flower brought us together
Once in Stockholm, when I was walking to preschool to pick up my grandchildren, I met a grandmother who was also on her way to pick up hers. What made me start talking to her was the necklace she was wearing – BLOMMAN™. The same one I was wearing. She told me she had received it from a friend. Imagine how wonderful it is that a piece of jewelry can bring two people together like that.
Inga Ekblom, Stockholm
BLOMMAN was my first tattoo
When I was getting my first tattoo 17 years ago, it was obvious that it had to be BLOMMAN! For me, it represents Åland and symbolizes my love for the island. The tattoo artist copied my necklace and now it sits there on my arm, and I love it.
Viveca Andersson